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Meet the King of All Behavior Change Models

The socio-ecological model (SEM) was first introduced as a conceptual model for understanding human development by Urie Bronfenbrenner in the 1970s. It is illustrated by nesting circles that place the individual in the center surrounded by various systems, because well - that is the center for each of us - how it affects us personally. The SEM is THE most cited and referenced model in all other behavior change work and is the most easily understood and applied. Here, let me explain...




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Behaviour Change Models

I get it. All those behaviour change models seem so intimidating. And wow - why are there sooo many? That's why we are happy to share our 'cheat sheet' of the most referenced and most evidence-suppo